Ads are an important part of marketing and ‘Google Ads’ is one of the top choices by all marketers. The Google Ads will help you communicate with potential customers and if written well it’s ad copies, it make you to choose by the prospects among the many competitors. Sometimes, however, it is not enough. You […]
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Keyword Match Types in Google Ads help control which Google searches may trigger your ad. So, you can use a broad match to show your ad to a wide audience, or you can use an exact match to show to specific groups of patients. Consider starting with a loose fit. You can then add negative match
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Difference between SEO and PPC Google processes around 5.9 million Google searches per minute. Does your company appear in these searches? Does your website rank above your competitors? Do you know what’s the difference between SEO and PPC, and how does it help your website to rank? Let’s start with some small definitions to better
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